Prime Wheels

Common Triathlon Aero Myths That Could Be Costing You Minutes on Race Day Many triathletes spend countless hours searching for free speed. They invest in training plans, structured intervals, bike fits and nutrition strategies, all in pursuit of a faster...

Aerodynamics Meets Practicality: Introducing the EZ Hydro-Gains® Toolbox The EZ Hydro-Gains® With Toolbox combines aerodynamic performance with practical storage in one compact, race-ready system. Designed to optimise airflow behind the saddle, it delivers measurable aerodynamic benefits while keeping hydration and...

Choosing the right triathlon or cycling setup isn't always straightforward. Whether you're building a new hydration system, upgrading your race bike, trying to solve comfort issues, or simply wondering which product is right for your setup, getting expert advice can...